placement Provision > job guarantee program > Marketing & Digital Marketing

Marketing & Digital

With our job guarantee program you will learn all the necessary theories behind marketing, and digital marketing. Obtain the skills you need to be successful in the world of commerce. Be able to analyze the market and develop effective marketing strategies through our trendy internship programs and creative projects. become proficient at SEO, PPC social media management, E-mail marketing etc. Our placement team works hand in hand with our mentors to make sure you get the perfect marketing job for you.

4.7 6,457+ learners

Why acmegrade?

Live Training sessions

Distinguished Mentors

Internship Experience

Industry Relevant Projects


Professional Certifications


Overview of the program

No matter how good your goods or services are, you need to convince people to buy them. Marketing is the medium through which this goal is attained. Marketing refers to the process an organization undertakes to engage its target audience, build strong relationships to create value in order to capture value in return. It is one of the primary components of business management and commerce. Similar to marketing, digital marketing is the process of getting the awareness of your product to your target audience.

Skills Covered arrow

  • Market Research & Analysis
  • Retail Marketing
  • Blog marketing
  • Subliminal Advertising
  • SMM, Analytics, SEO, SEM
  • Email Marketing
  • PPC Management & Google AdWords

Key Features arrow

  • Interactive Sessions with Distinguished Mentors
  • 200+ Hours of Online Sessions
  • Flexible Payment Model
  • Certifications From Internationally Renowned Universities
  • Practical Exposure Through Industry-Relevant Projects & Internships
  • Mock Test / Mock Interviews to Make you Interview Ready
  • Career Counselling
  • Resume Building Assistance



  • Introduction to marketing
  • Why marketing is important
  • Production concept
  • Marketing mix
  • Difference between sales and marketing

Introduction to digital marketing

  • What is digital marketing?
  • Digital marketing analytics.
  • Connection between digital marketing and marketing
  • Using digital marketing to drive sales

Market Research & Analysis

  • What is market research?
  • Why is market research important?
  • Identifying market trends.
  • Evaluating customer habits.
  • Target Demographics.

Developing a Marketing Plan

  • The Marketing Planning Process.
  • Types of Marketing Plans.
  • The Marketing Audit.
  • Corporate Objectives.
  • Promotional Strategies.

Retail Marketing

  • What is retail marketing?
  • Changing role of retail marketing in the online world.
  • Retailing concept.
  • Types of retail marketing.

Content marketing

  • What is content marketing?
  • Content marketing as an effective part of a digital marketing strategy.
  • Different types of content marketing.
  • Content idea generation
  • Long-term content planning.
  • Blogging and guest blogging.

Email marketing

  • What is email marketing?
  • Email newsletters.
  • Building conversions through email.
  • Customer retention and re-targeting.
  • E-mail marketing ethics and principles.

Website Planning

  • Creating basic HTML pages
  • Web graphics
  • Designing & planning web pages
  • Mobile web design
  • Word-Press essentials

Lead Generation

  • What is lead generation?
  • What is the lead conversion process?
  • How do you convert a lead?
  • Contact management and segmentation strategies
  • Lead conversion metrics.
  • Strategic marketing.
  • Building objectives and budget.
  • Popular digital marketing plans.
  • Building a digital marketing plan.
  • Web-metrics/tracking digital marketing plan.


  • Understanding Search Engine Optimization (SEO).
  • Keyword research and tools for Keyword research.
  • Creating Content for SEO.
  • Link Building and BackLinks.
  • Schema Mark-up For SEO.
  • Understanding Search engine marketing.

Pay Per Click (PPC)

  • What is PPC management?
  • Using PPC to drive web traffic
  • Google AdWords

Social Media Management

  • Introduction to Social Media Management
  • Branding using social media
  • Public Relationship Management
  • Advertising on Facebook, Instagram, & Twitter


Our Real- Time projects help you gain knowledge and enhance your skills.


On completion of a program each participant gets a course completion, internship and outstanding performance certificates.

Course Completion Certificate is awarded to you for the dedication and time you have provided to learn and enhance your skills during your training.

Internship Completion Certificate is awarded to you after gaining practical exposure and work experience by successful completion of the capstone projects.

Outstanding Performer Certification is awarded to the extraordinary students who have performed exceptionally well during the training and internship periods.

9 / 10 of our learners achieve their learning objectives after successful course completion.

Affordable and student friendly prices.



    • Course Duration : 6 months
    • Live classes : 80 Hours
    • Video Content : 100 Hours
    • 3 Major + 2 Minor Projects
    • Program Completion Certificate
    • Co-branded internship Certificate*
    • 100% Job Guarantee (T&C Applied)


Our Student Testimonials

Our Alumni Work At

Our alumni are already starting to make waves in their industries. Our former students are already working in high-profile industries and are shaping our futures.

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01How is digital marketing different from marketing?

Digital Marketing is the online equivalent of Marketing. With increasing amounts of businesses taking their work online. Marketing has also evolved into strategies surrounding the internet which has become a huge marketplace. Conventional practices are now modernized to drive branding processes online.

02What skills will I get from this course?

At Acmegrade, skill acquisition is our number one priority. With our digital marketing course you will obtain the following skills:

  • SEO
  • PPC Management
  • E-Mail Marketing
  • Social Media Management
  • Market Research
  • Website Analytics
  • Digital Strategy Planning

03How is the job guarantee program different from your other courses?

The fundamental principles behind our teachings are the same. However, the job guarantee programs are a more advanced training regiment with the goal of having our students ready to join the workforce in all facets. This program also comes with professional support, counselling and guidance as well as assistance in resume building. Our team at Acmegrade will make sure that you get your start in the career of your choice.

04Will this program guarantee me a job?

Yes. At Acmegrade our focus is making sure our students are industry ready. Not only will you possess the requisite knowledge and skill, but you will also have prior exposure before the employment process with our program. Additionally, we will give you all the necessary support including interview training, career counselling and resume building assistance. Our mentors work hand in hand with our placement team to make sure you get the perfect job for you.

Our Prestigious partners

Playablo, MIT, LPU, KiiT, Webmosphere, HustleHub, VI, Vignan.

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