Internship > Management > Digital Marketing

Digital Marketing Training

Obtain the right skillset to become proficient at SEO, PPC social media management, E-mail marketing etc. Get the firsthand industry exposure you need to be able to conduct proper market research and build proper Digital Marketing strategies.

4.7 6,528+ learners

Why acmegrade?

Live Training sessions

Distinguished Mentors

Internship Experience

Industry Relevant Projects

LMS
Access

Professional Certifications

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Overview of the program

The last 20 years have seen the online realm increasingly grow in stature. The internet is now a staple presence in the activities of our daily lives. With this increased presence of people, online the digital realm has become a vast customer base for both established businesses and plucky startups. In this increasingly digital world, it is essential for anyone involved in commerce to know how to effectively use the internet in order to market your goods and services. Digital Marketing is basically the component of marketing that uses appropriate tools, strategies, concepts, and techniques, to best, sell their goods and services online.

01Why is digital marketing important?

Since the dawn of commerce, merchants have always tried to capitalize on the best possible market available to them. The rise of the online realm has given birth to the largest marketplace in human history, the internet. With the ability to remotely connect with billions of potential customers online, the need to learn how to properly sell your goods and services online is absolutely crucial to the continued success and growth of a company. Whether you are a fresher or even a tenured professional looking to diversify your skillset, or an entrepreneur looking to get the most out of his business, knowing the keys to success on the internet can open doors to higher sales, better salaries, and a better life.

02What are the prospects of digital marketing as a career?

Average L&T Construction Planning Manager salary in India is ₹ 16.8 Lakhs for employees with experience between 8 years to 20 years. Planning Manager salary at L&T Construction ranges between ₹ 10.3 Lakhs to ₹ 24 Lakhs.

03Why Acmegrade?

At Acmegrade we place an emphasis on equipping our interns with the practical skills necessary to succeed. This doesn’t mean however, that the subject’s theory is exempted from our course. We will teach you the necessary theoretical concepts and practical skills to succeed. We will also let you get hands-on experience from our top associated mentors who are distinguished in their respective fields.

Curriculum

Basic Marketing

  • Introduction to marketing
  • Why marketing is important
  • Production concept
  • Marketing mix

Introduction to digital marketing

  • What is digital marketing?
  • Digital marketing analytics.
  • Connection between digital marketing and marketing
  • Using digital marketing to drive sales

Content marketing

  • What is content marketing?
  • Content marketing as an effective part of a digital marketing strategy.
  • Different types of content marketing.
  • Content idea generation
  • Long-term content planning.
  • Blogging and guest blogging.

Email marketing

  • What is email marketing?
  • Email newsletters.
  • Building conversions through email.
  • Customer retention and re-targeting.
  • E-mail marketing ethics and principles.

Website Planning

  • Creating basic HTML pages
  • Web graphics
  • Designing & planning web pages
  • Mobile web design
  • Word-Press essentials

Lead Generation

  • What is lead generation?
  • What is the lead conversion process?
  • How do you convert a lead?
  • Contact management and segmentation strategies
  • Lead conversion metrics.

Strategic marketing

  • Building objectives and budget.
  • Popular digital marketing plans.
  • Building a digital marketing plan.
  • Web-metrics/tracking digital marketing plan.

SEO & SEM

  • Understanding Search Engine Optimization (SEO)
  • Keyword research and tools for Keyword research.
  • Creating Content for SEO.
  • Link Building and BackLinks.
  • Schema Mark-up For SEO.
  • Understanding Search engine marketing.
  • Pay per click (PPC), its Importance, types, and benefits.

Social Media Advertising

  • What is social media content?
  • Brand building on social media.
  • Benefits of advertising on social media
  • Advertising on major social media platforms (Facebook, Instagram, LinkedIn, Twitter.)

Evolution of the digital market

  • Creation of the internet
  • Evolution of web ads
  • Advent of social media
  • Evolution of traffic tracking analytics
  • Growth in web users since COVID-19 pandemic.

Digital Business vs digital marketing

  • Differences between digital business and digital marketing

Projects

Our Real- Time projects help you gain knowledge and enhance your skills.

Certfications

On completion of a program each participant gets a course completion, internship and outstanding performance certificates.

Course Completion Certificate is awarded to you for the dedication and time you have provided to learn and enhance your skills during your training.

Internship Completion Certificate is awarded to you after gaining practical exposure and work experience by successful completion of the capstone projects.

Outstanding Performer Certification is awarded to the extraordinary students who have performed exceptionally well during the training and internship periods.

9 / 10 of our learners achieve their learning objectives after successful course completion.

Affordable and student friendly prices.

SELF PACED

₹5000

  • Recorded Lectures
  • Real Time Projects
  • 4+ Hrs of Live Sessions
  • One On One Doubt Sessions
  • Certifications
  • Mentor Support
  • Placement Guidance
  • Interview Assistance

MENTOR LED

₹9000

  • Recorded Lectures
  • Real Time Projects
  • 16+ Hrs of Live Sessions
  • One On One Doubt Sessions
  • Certifications
  • Mentor Support
  • Placement Guidance
  • Interview Assistance

ADVANCE

₹13000

    • Recorded Lectures
    • Real Time Projects
    • 24+ Hrs of Live Sessions
    • One On One Doubt Sessions
    • Certifications
    • Mentor Support
    • Placement Guidance
    • Interview Assistance

TESTIMONIALS

Our Student Testimonials

Our Alumni Work At

Our alumni are already starting to make waves in their industries. Our former students are already working in high-profile industries and are shaping our futures.

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Frequently
Asked
Questions.

01How is digital marketing different from marketing?

Digital Marketing is the online equivalent of Marketing. With increasing amounts of businesses taking their work online. Marketing has also evolved into strategies surrounding the internet which has become a huge marketplace. Conventional practices are now modernized to drive branding processes online.

02How long is the training?

Our self-paced and mentor led courses both last for a period of 2 months. Our advanced courses last for a period of 3 months.

03Will Acmegrade help with placements?

Acmegrade provides placement support for all students of our advanced courses. Students that perform well during their internship period in our self-paced and mentor led courses will also get placement support.

04What skills will I get from this course?

At Acmegrade, skill acquisition is our number one priority. With our digital marketing course you will obtain the following skills:

  • SEO
  • PPC Management
  • E-Mail Marketing
  • Social Media Management
  • Market Research
  • Website Analytics
  • Digital Strategy Planning

05Will I get an internship?

Yes, Acmegrade guarantees an internship opportunity for all our students across all our courses.

06Can i pay the fee In instalment ?

Yes, you can book your slot by paying 1000 INR as pre-registration and the remaining amount can be paid later before starting the program.

Our Prestigious partners

Playablo, MIT, LPU, KiiT, Webmosphere, HustleHub, VI, Vignan.

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